How we built a High Performing WordPress website.
Learn how the SaneChoice Web Design team built a WordPress website that offers excellent performance from the UK to Australia.


Getting Started
Whether you have a global or national business, website performance is key.
Building a website is not just about beautiful design and excellent navigation. It is also about performance, no matter where the visitor is located. Learn how SaneChoice tackled these challenges.
1 - Careful Design
When you are designing a website, you need to understand what makes a page large and how you can reduce the impact.
3 - Helpful Plugins
Content Management Systems (CMS) like WordPress provide excellent features and benefits. But you need to control the bloat.
2 - Great Hosting
No matter how well-optimised your web design is, hosting on a cheap shared server hosting is going to create a slow experience.
4 - Content Delivery
Being closer to the visitors will ensure they receive the best performance. A Content Delivery Network helps make this happen.
WordPress performance has never been more important.
Based on data from W3Techs, WordPress is used by over 43.2% of all websites worldwide, equating to hundreds of millions of websites. Learn how we optimised our site.

1 - Careful Design
Native optimisation is crucial for performance, even before you implement caching or tools.
Native optimisation ensures that you minimise website bloat before applying any performance technology.
What SaneChoice did:
- Compressed all images, using WEBP and SVG formats
- Minimised plugin usage, and turned off unused features
- Used only 1 Google font family across the whole website
- Reduced the amount of sections per page.

2 - Great Hosting
If your website hosting is low performing, then no amount of performance tuning will help.
You cannot rely on optimisation alone. You need to have a reliable and high-performance hosting platform.
What SaneChoice did:
- Chose a Virtual Server with low host tenancy
- Ensured the server was optimised for CPU
- Used Sold State Disks and Fast Memory
- Spent time verifying performance was good

3 - Helpful Plugins
After native tuning, plugins can take your website to the next performance level.
Once you have a well-performing native website, caching plugins can help boost your speed.
What SaneChoice did:
We researched some of the top WordPress Caching plugins. WPRocket was a clear winner and was implemented on our website.

4 - Content Delivery
If you want to serve global customers, then a Content Delivery Network is essential.
There is no better way to get closer to the customer than by using a Content Delivery Network.
What SaneChoice did:
We researched some of the top Content Delivery Networks available. Cloudflare is not only well-rated but has great features and makes your website safe and secure, too.
The Results
Great Worldwide Performance
Tuning your Website Performance is all about the user experience, and improving your SEO.




Frequently Asked Questions
What is WordPress optimisation, and why is it important?
WordPress optimisation is the process of enhancing the performance and efficiency of a WordPress website. It involves several technical tasks, such as caching, image compression, improving page speeds, cleaning the database, and selecting the right website hosting. Optimisation is crucial because it can significantly improve the user experience, boost loading speed, and increase website traffic.
How does caching help in WordPress optimisation?
Caching helps store a version of your website’s pages in a temporary storage location. When a user re-visits your site, the cached version of the page is served, significantly reducing the load time. This increases your WordPress website’s overall speed and performance.
What is the role of image compression in WordPress optimisation?
Image compression helps reduce the file size of the images on your website without compromising their quality. Smaller file sizes load faster, improving page speed and overall website performance.
How does cleaning the database enhance WordPress performance?
Over time, your WordPress database can accumulate unnecessary data like revisions, spam comments, and trashed posts. Regularly cleaning your database helps remove this clutter, making your website run more efficiently.
How does choosing the right website hosting contribute to WordPress optimisation?
The hosting service you choose plays a significant role in the performance of your WordPress site. A good host can provide resources tailored to WordPress needs, ensuring maximum uptime, faster load times, and less downtime.
How does updating software versions contribute to WordPress optimisation?
Keeping your WordPress core, plugins, and themes up-to-date ensures you have the latest features, security patches, and performance improvements. This contributes significantly to the optimisation of your WordPress website.
How can code and script optimisation improve WordPress performance?
Optimising code and scripts involves tasks such as minifying CSS and JavaScript files, which can reduce the size of your files and thus improve page load times. It also includes eliminating unnecessary code and scripts, which can speed up your WordPress site.
Can I optimise my WordPress site on my own, or should I hire a professional?
While there are many tasks that you can handle on your own, such as installing caching plugins or compressing images, some aspects of WordPress optimisation can be complex. These include cleaning the database or optimising code. If you’re uncomfortable with these tasks, hire a professional.

Get help
We can help your WordPress website load like a rocket.
We have accumulated nearly two decades of technology experience, including web design and performance tuning. Let us help your website perform like a rocket.
- Our SEO and Performance Analyser is free and delivered in minutes.